The Australian graphic designer, illustrator, writer and animator Alexander Stitt AM (1937-2016) was commissioned to create a logo for the Australian Council for Educational Research School of the Future project in 1987. Stitt produced a number of designs. In one of these he renamed the project the Sunrise School.
This was considered less pretentious than the School of the Future (a name adopted from a similiar project run by MIT at the Hennigan School in Boston in the mid-1980s) [1, 2]. The Sunrise School name, along with the logo he produced were subsequently adopted [3].
The bright yellow expressive cartoon sun and blue background of the Sunrise School logo reflected Stitt's bold style best known in Australia through his cartoons for the 'Life. Be in It' and 'Slip Slop Slap' public health advertising campaigns of the 1970s and 1980s [4].



References

[1] Nevile, L. (1990). Sunrise: Working Paper. ACER [unpublished]. 21 October 1990.

[2] Brand, S. (1987) The Media Lab. Viking Penguin.

[3] Nevile, L. (1988). Sunrise Project Director Report. Presented to Sunrise School Board, 5 Feb 1988. MV Archives MV04180.

[4] Stitt, A & Stitt, P. (2011). Stitt: Autobiographics. Hardie Grant Books.

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