Summary
Alternative Name: Folder
Colour brochure titled ''Cashing in on Kodak: This Year Easter Brings you Bigger Opportunities Than Ever', designed for distribution to Kodak Kodak dealers and retailers circa 1920s - 1930s. It originally contained a copy of the 'Kodak Amateur Booklet' which highlighted ways to sell Kodak products to amateur photographers. This brochure/folder also introduces available promotional materials for use in stores, such as posters and photographs.
The brochure is held in a scrapbook compiled by Kodak Australasia.
This document is part of the Kodak Heritage Collection of products, promotional materials, photographs and working life artefacts collected from Kodak Australasia Pty Ltd in 2005, when the Melbourne manufacturing plant at Coburg closed down.
Physical Description
Yellow paper brochure printed in black and red ink with right-hand interior pocket. Illustrations on cover.
More Information
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Collection Names
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Collecting Areas
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Acquisition Information
Donation from Kodak (Australasia) Pty Ltd, Ms. Kate Metcalf - Kodak (Australasia) Pty Ltd, 2005
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Acknowledgement
Courtesy of Kodak (Australasia) Pty Ltd.
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Issued By
Kodak (Australasia) Pty Ltd, Australia, Australia, 1920s - 1930s
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Inscriptions
Front, printed: '[illustration of man with folding camera] / Cashing in on / KODAK / THIS YEAR, EASTER BRINGS / YOU BIGGER OPPORTUNITIES / than ever! / [illustration of young man and woman looking at photographs].
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Classification
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Category
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Discipline
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Type of item
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Overall Dimensions - Closed
233 mm (Width), 309 mm (Height)
Brochure is askew inside scrapbook and folded incorrectly. Maximum dimensions have been taken.
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Keywords
Photography, Photographic Products, Sales, Marketing, Promotional Materials, Cameras
