Summary
Display card or label promoting Kodak products as Christmas gifts, with an image of Santa Clause using a Brownie flash camera. The card is unused but documents of this type would have been distributed by Kodak Australasia Pty Ltd to dealers and sales representatives for use in their store displays.
This is part of the Kodak collection of products, promotional materials, photographs and working life artefacts collected from Kodak Australasia in 2005, when the Melbourne manufacturing plant at Coburg closed down.
Physical Description
Red and white printed card with illustration of Santa Clause using a camera.
More Information
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Collection Names
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Collecting Areas
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Acquisition Information
Donation from Kodak (Australasia) Pty Ltd, Ms. Kate Metcalf - Kodak (Australasia) Pty Ltd, 2005
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Acknowledgement
Courtesy of Kodak (Australasia) Pty Ltd.
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Issued By
Kodak (Australasia) Pty Ltd, Australia, Australia, 1958-1959
Taken from scrapbook and television advertisement in the collection with same campaign name 'The Happiest Gifts are Kodak Gifts' -
Inscriptions
Front, in relief in red ink: 'The Happiest Gifts.. / ARE KODAK GIFTS'
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Classification
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Category
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Discipline
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Type of item
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Keywords
Advertising, Photography, Photographic Products, Sales, Marketing, Promotional Materials, Retailing, Labelling, Display Signage
