Summary
Black and white photograph of the shop front window display in Kodak Australasia Limited's retail store on Queen Street, Brisbane, circa 1914 - 1918.
The display is focused on seasonal change, with a spinning wheel at the back with the four seasons on it. Spring and Summer are visible. This wheel is edged with Kodak cameras and above that is a sign reading 'Kodaks are used all over the world in all seasons', but beyond this the display lacks a specific product focus. The display is crammed with all types of camera and film, arranged in decorative patterns, but there is a large sign in the centre of display reading: 'All the Seasons of the year go by and leave nothing behind. There is no way to keep a permanent record of your happy moments so satisfactorily as with an Autographic Kodak'. There are different domestic holiday pictures around the display, plus illustrated posters and a floral wallpaper backdrop. In addition to these there are two photographs relating to military activity, indicating this was taken during World War I. One features a presentation of military decoration and the other the SS Ormond.
This photograph is part of the Kodak collection of products, promotional materials, photographs and working life artefacts collected from Kodak Australasia in 2005, when the Melbourne manufacturing plant at Coburg closed down.
Kodak manufactured and distributed a wide range of photographic products to Australasia, such as film, paper, chemicals, cameras and miscellaneous equipment. Its client base included amateur and professional photographers, as well as specialist medical and graphic art professionals who used photography, x-ray and other imaging techniques.
Description of Content
Image of shop front product display, with Kodak (Australasia) Ltd and 'Kodak' embossed in the skirting beneath the window. Decorative leadlighting panels run across the top of the window. Cameras on tripods and packets of film in display case. Floral wallpaper on sides of case. At back of case is a spinning wheel with the four seasons on it.'Kodak' and decorative pattern painted/ inlaid in front step.
Physical Description
Black and white silver gelatin print on medium weight paper, portrait format
More Information
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Collection Names
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Collecting Areas
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Acquisition Information
Donation from Kodak (Australasia) Pty Ltd, Ms. Kate Metcalf - Kodak (Australasia) Pty Ltd, 2005
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Acknowledgement
Courtesy of Kodak (Australasia) Pty Ltd.
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Place & Date Depicted
Kodak (Australasia) Limited, Queen Street, Brisbane, Greater Brisbane, Queensland, Australia, 1914 - 1918
Dates taken from shop name on window skirting plus military photographs and Kodak product release dates. -
Format
Photograph, Black & White
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Classification
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Category
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Discipline
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Type of item
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Image Dimensions - Photograph
165 mm (Width), 214 mm (Height)
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Keywords
Photography, Retailing, Sales, Marketing, Photographic Equipment & Supplies, Buildings, Shopfronts, Retail Displays, Retail Display Materials, Signage, Cameras, World War I, 1914-1918