Summary
Trade publication, "General Implement Catalogue", 32 pages illustrated with photographs and line drawings. Features fine quality colourful illustrations on the front and back covers with the slogan 'The Sunshine - The World's Best' 'Hugh V. McKay Works - Sunshine'. The publication was produced after 'Braybrook Junction' on the outskirts of Melbourne, where H. V. McKay began relocating his 'Sunshine Harveser Works' in mid 1904, had been officially been renamed as 'Sunshine' in July 1907.
The publication also includes text descriptions of the range of general farm machines and implements manufactured by H. V. McKay, including ploughs, disc cultivators, harrows, stripper, winnower, chaffcutter, horse works, reaper and binder, mower, hay rake, metal gates, bag loader, sack truck; combined truck, elevator & trolley; harvester, seed drill, ensilage cutter, corncrusher, portable drill. Some equipment is imported from England manufacturers. The publication includes: a line drawing on page one featuring an aerial view of the Sunshine factory, a photograph on page 12 of the blacksmith shop where McKay built his first stripper harvester in 1884, an index, a statement by H. V. McKay "To the Farmers of the Commonwealth", information on warranty and the following statement about protecting Australian production on the last page:
"...Made in Australia.../Every farmer should remember/ that is a right to his fellow-citizens in the Commonwealth that a man who earns his living in Australia, and who finds therein a market for his produce, should patronize home production whenever possible. When the goods are "Equal in Quality" this preference should be made. Every fair-minded man will see the justice of it. Keep the money in Australia, and do not send it to foreign countries that bar out our meat, wheat, fodder, wool, leather, butter, eggs, and manufactures. Why take goods from other countries that will not let in the products of our farms and factories?"
Physical Description
Publication features four coloured radiant and iconic illustrations. The cover illustration includes a farm house, seed drill and stripper, a horn of plenty spilling grain into bags, golden wattle, a globe with Australia highlighted, eucalyptus leaves, the pre-federation "Advance Australia" Australian coat of arms. I
Title
'GENERAL IMPLEMENT CATALOGUE...SEEDTIME AND HARVEST SHALL NEVER CEASE' 'Sow with the SUN DRILL ... Reap with the SUNSHINE HARVESTER / AND FILL YOUR HORN OF PLENTY FULL To OVERFLOWING' 'HUGH V. McKAY / SUNSHINE Vic, / Agencies WESTRALIA / QUEENSLAND / Branches SYDNEY / ADELAIDE' 'H.V. McKAY, Sunshine Harveter Works, Sunshine'
More Information
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Collection Names
Jas Smith Trade Literature Collection, H.V. McKay Sunshine Collection
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Collecting Areas
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Acquisition Information
Donation from Jas. Smith Pty. Ltd., 26 Aug 1988
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Manufacturer/Distributor
Hugh V. McKay, Sunshine Harvester Works, Devonshire Road, Sunshine, Melbourne, Victoria, Australia
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Publication Date
1908 circa
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Printer
D.W. Paterson, 487 Collins Street, Melbourne, Greater Melbourne, Victoria, Australia, circa 1908
Name printed inside back cover at bottom of page 32. -
Artist
Mr Amandus (Alf) J. Fischer, 487 Collins Street, Melbourne, Greater Melbourne, Victoria, Australia, circa 1908
Frontcover artwork signed 'OWEN & FISCHER'. -
Artist
Mr Henry B. Smith, 487 Collins Street, Melbourne, Greater Melbourne, Victoria, Australia, circa 1904
Several product illustrations included in the catalogue are signed 'HBS'. The same illustrations were used in earlier catalogues, including H.V. McKay first Braybrook Implement Works catalogue. -
Artist
Mr Frederick C. Petty, 487 Collins Street, Melbourne, Greater Melbourne, Victoria, Australia, circa 1904
Several product illustrations included in the catalogue are signed 'PETTY'. The same illustrations were used in earlier catalogues, including H.V. McKay first Braybrook Implement Works catalogue. -
Inscriptions
Front cover entitled: "General Implement Catalogue"; followed by a sub-heading "Seedtime and Harvest Shall Never Cease" ; other text includes "Sow with the Sun Drill" , "Reap with the Sunshine Harvester", "And fill your Horn of Plenty full to Overflowing", "Hugh V McKay", "H V McKay, Sunshine Harvester Works, Sunshine". Inside front cover reads: "Sunflower Disc Cultivator" and is illustrated with a disc cultivator superimposed over the head of a sunflower with Art Nouveau scroll work framing the image. Details of company showrooms and agencies are listed, including "Westralia". Inside rear cover reads: "Succeeds where others fail/Sunrise Disc Plough/Stump Jump" and is and is illustrated with a Sunrise Disc Plough. Details of company depots are listed. A simplified image of the "Advance Australia" coat of arms is at the top centre. Rear cover reads: "The Sunshine/The World's Best", "Tens of thousands of Australian farmers use the Sunshine", and illustrates a stripper harvester in a golden paddock of uncut wheat with a setting sun in the rear, with Art Nouveau scroll work framing the image. Details of company agencies are listed, including "Westralia".
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Brand Names
"SUNSHINE" (Agricultural Equipment) , "SUNRISE" (Stump Jump Disc Ploughs) , "SUNFLOWER" (Disc Cultivators) , "SUN-TWIN" (Disc Cultivators) , "SUNRAY" (Disc Ploughs) , "SUNNIE" (Disc Ploughs) , "SUNRISE" (Stump Jump Mouldboard Ploughs) , "J.B.G." (Adjustable Mouldboard Ploughs) , "SUNLIGHT" (Mouldboard Ploughs) , "SUNBEAM" (Mouldboard Ploughs) , "SUNDIAL" (Disc Harrows) , "SUNRISE" (Stump Jump Zig-Zag Harrows) , HOWDEN'S (Zig-Zag Harrows) , "BRAYBROOK" (Strippers) , "BRAYBROOK" (Winnowers) , "MAXIM" (Chaffcutters) , "HERCULES" (Horseworks) , "ALBION" (Reaper-Binders) , "ALBION" (Hay Mowers) , "GLOBE" (Hay Rakes) , "McKAY'S" (Metal Gates) , "PERKIN'S" (Bag Loaders) , "McKAY'S" (Sack Trucks) , "SUNSHINE" (Stripper Harvesters) , "SUN" (Grain & Fertilizer Drills) , "SMITH'S" (Travelling Chaffcutters) , "CLIMAX" (Ensilage Cutters) , "BENTALL" (Corncrushers) , "BALLARAT" (Corncrushers) , "BAIL'S" (Portable Hand Drills) , "DICK'S" (Grain Pickling Machines) , "ECLIPSE" (Seed Cleaners & Graders) , 'MURNAME'S" (Seed Cleaners & Graders)
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Number of Pages
32
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Page Size Format
185 x 245 mm
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Primary Subject
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Illustration Types
Black & White; Colour; Artistic Depictions; Engravings; Factory Views; Instructional Drawings; Line Drawings; Photographs
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Printing Types
Limited Colour; Full Colour
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Publication Types
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Classification
Agriculture & rural life, General farm equipment, Equipment catalogues
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Category
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Discipline
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Type of item
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Keywords
Agricultural Equipment, Agricultural Implements, Bag Handling Equipment, Bag Loaders, Chaffcutters, Corncrushers, Crop Processing Equipment, Disc Cultivators, Disc Harrows, Disc Ploughs, Disc Ploughs, Drays & Wagons, Ensilage Equipment, Farm Gates, Gates, Grain & Fertilizer Drills, Grain Pickling Machines, Harrows, Harvesters, Hay Mowers, Hay Rakes, Horseworks, Lifting Equipment, Mouldboard Ploughs, Plough Shares, Portable Hand Drills, Reaper-Binders, Seed Drills, Seed Graders & Picklers, Sack Trucks, Seed & Grain Graders, Seed Cleaning Equipment, Stripper Harvesters, Strippers, Stump Jump Disc Ploughs, Stump Jump Mouldboard Ploughs, Winnowers, Workshop Equipment, Zig-Zag Harrows, Export Trade, International Trade