Summary
The aptly named "Sunshine in the Orchard" booklet features a colour drawing of a sunny day in the orchard with wispy clouds and blossoms and a farmer driving a horse drawn orchard plough, the other "sunshine" needed in the orchard. The remainder of the catalogue is monochrome and is filled with comprehensive text and specifications about the products on offer. Artistically laid out, the choice of fonts and styles complements the the inclusion of photographs of working farms and detailed drawings.
The title page is devoted to company self promotion, detailing the many branches, distributors and agencies that can service "all agricultural centres throughout Australia". It includes an invitation to customers to inspect the Sunshine works, "which is the largest manufactory of Farm Implements in the Southern Hemisphere"
Description and specifications are provided for the following implements: Sunshine spraying outfit, Sunglow low-wheeled cultivators, Sunglow low-wheeled cultivator and lucerne renovator, Sunshine points for cultivators, Sunjunior one-horse orchard cultivator, Sunking straddle disc harrow and cultivator, Sunpearl disc harrow or cultivator, Sunkid the pony plough, Sunbird single-furrow plough, Sunstar single-furrow and double-furrow plough, Aurora one-horse single-furrow mouldboard plough, Sunglint single-furrow plough, Sunwrest two-horse single-furrow plough, Sunbird double-furrow plough, Sunleaf disc plough, Sunnie disc plough, Sunshine diamond harrows, Sunshine swingletrees for ploughing, Sundrop cotton seed and maize planter, Sunshoe planter and fertlizer, Sungem cultivator, planter and fertilizer, Sunshine chaffcutters, Sundex farm engines,
Physical Description
Quarto sized stapled booklet, 32 pages, illustrated with enhanced black and white photographs and line drawings.
Title
'SUNSHINE IN THE ORCHARD'
More Information
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Collection Names
H.V. McKay Sunshine Collection, Various Donors Trade Literature Collection (Deposit No.1)
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Collecting Areas
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Acquisition Information
Donation from Mr. Allen Murray, 14/10/1996
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Manufacturer
Hugh V. McKay, Sunshine Harvester Works, Sunshine, Victoria, Australia
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Publication Date
1924 circa
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Manufacturer
H.V. McKay, Sunshine Harvester Works, Sunshine, Greater Melbourne, Victoria, Australia, 1921-1930
In 1921 the company was reformed as H.V. McKay Pty Ltd. H.V. McKay died in 1926. In 1930 the company name changed to H.V. McKay Massey Harris Co. Ltd. -
Printer
Lee-Pratt Press, Melbourne, Greater Melbourne, Victoria, Australia, 1921-1930
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Inscriptions
Front page: 'Sunshine in the Orchard' First page: 'H.V. McKay Pty. Ltd./Sunshine Harvester Works/Sunshine (near Melbourne, Australia)./Manufacturers of/Farm Machinery/Head Office and Works ... Sunshine./Telephones: Sunshine 8, 66, 114, 115, 116./Registered Two-Word Address for Cables and Telegrams:/'Sunshine, Melbourne' Bentley's Code./Agency in Great Britain:/No. 6 Lloyd's Avenue, London, E.C. 3./Branches in Australia:/27-39 George Street West, Sydney, New South Wales/Telegrams: 'Sunshine, Sydney' Telephones: M.W. 2138, M.W. 1963./105 North Terrace, Adelaide, South Australia/Telegrams: 'Sunshine, Adelaide' Telephones: 5940, 5941./Cor. Murray and King Strs., Perth, West Australia./Telegrams: 'Sunshine, Perth' Telephone: A.5161./664-666 Bourke Street West, Melbourne, Victoria/Telephone: Central 4354./Distributers in Queensland: /H.V. McKay (Queensland) Ltd., Stanley Street, South Brisbane./Telegrams: 'Sunshine, Brisbane' Telephone: J1956/Agencies in all agricultural centres throughout Australia./Price Lists posted to any address on request/Sunshine is just 7.5 miles from Melbourne, and is reached in 20 minutes by electric trains from that city (Flinders Street or Spencer Street Station). Farmers visiting Melbourne are cordially invited to inspect the Works, which is the largest manufactory of Farm Implements in the Southern Hemisphere.' Last page in small print: 'Catalogue wholly set up and printed in Australia by The Lee-Pratt Press, Cor. William and Lonsdale Streets, Melbourne'. The footer of each page reads: 'H.V. McKay Pty. Ltd., Sunshine Harvester Works, Sunshine.'
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Brand Names
"SUNSHINE" (Agricultural Implements) , "SUNGLOW" (Agricultural Implements) , "SUNJUNIOR" (Agricultural Implements) , "SUNKING" (Agricultural Implements) , "SUNPEARL" (Agricultural Implements) , "SUNKID" (Agricultural Implements) , "SUNBIRD" (Agricultural Implements) , "SUNSTAR" (Agricultural Implements) , "AURORA" (Agricultural Implements) , "SUNGLINT" (Agricultural Implements) , "SUNWREST" () , "SUNLEAF" () , "SUNNIE" () , "SUNDROP" () , "SUNSHOE" () , "SUNGEM" () , "SUNDEX" ()
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Number of Pages
32
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Page Size Format
185 x 240 mm
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Primary Subject
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Illustration Types
Black & White; Colour; Artistic Depictions; Photographs; Line Drawings
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Printing Types
Monochrome; Full Colour
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Publication Types
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Classification
Agriculture & rural life, General farm equipment, Equipment catalogues
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Category
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Discipline
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Type of item
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Overall Dimensions
183 (Width), 2 (Depth), 240 (Height)
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Keywords
