Summary
Promotional booklet issued after the death of H.V. McKay in 1926, reinforcing the leading role of the enterprise he created in developing Australian agriculture and manufacturing. The catalogue cover features a classic colour image of an idealised farming scene, and contains beautifully detailed etchings of farming equipment throughout along with detailed product descriptions and usage. A full page of the catalogue is dedicated to H.V. McKay and below a picture of the man an epitaph is printed: 'His life's work was devoted to the production of implements which aided Agriculture and benefited the Farmers of Australia'
A brief history of the company is provided which appeals to the legacy of the company and thanks the farmers of Australia for their ongoing support. The publication presents a series of quite detailed narratives restating the development of the company's key products and places each within an historical context relating to government policy, tarrifs, import replacement and the changing nature of farming. Interestingly the companies history also includes comments about the company's modern theories of reducing prices by increasing the volume of machinery produced in the factory and the subsequent benefits to farmers through increased mechanisation.
Physical Description
Octavo sized staple-bound soft-cover 16 page booklet, with full colour illustration on front and rear cover, with black & white text and illustrations inside booklet.
Title
'The SUNSHINE HARVESTER WORKS'
More Information
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Collection Names
H.V. McKay Sunshine Collection, Old McKay Archive (Transfer No.1) Series A
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Collecting Areas
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Acquisition Information
Donation & Subsequent Transfer from Mr Don McKay, Old McKay Archives, Science & Technology Collection, Museum Victoria, 11 Oct 1960
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Manufacturer
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Publication Date
1926/09
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Publisher
H.V. McKay Pty Ltd, Sunshine Harvester Works, 2 Devonshire Road, Sunshine, Greater Melbourne, Victoria, Australia, Sep 1926
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Printer
D.W. Paterson & Co. Pty. Ltd., 495 Collins Street, Melbourne, Greater Melbourne, Victoria, Australia, Sep 1926-Dec 1930
H.V. McKay died in May 1926. In 1931, the company name changed to H.V. McKay Massey Harris Pty Ltd. -
Inscriptions
Front page: 'The Sunshine Harvester Works' Rear page: 'Sunshine Farm Implements/Work Well and Last Long' in smaller print: 'Wholly set up and printed in Australia by D.W. Paterson Co. Pty. Ltd.. 495 Collins Street, Melbourne'. First page (page 3): 'H.V. McKay/Pty. Ltd./Sunshine/Harvester Works/Sunshine/(near Melbourne, Australia)./Head Office and Works: Sunshine./Cable Address: 'Sunshine Melbourne' Bentley's Code./Branches:/27-39 George Street West, Sydney New South Wales/ 664 Bourke Street West, Melbourne, Victoria/ 105 North Terrace, Adelaide, South Australia/ Cor. Murray and King Strs., Perth, West Australia./Distributers in Queensland: /H.V. McKay (Queensland) Ltd., Stanley Street, South Brisbane./Agency in Great Britain:/No. 6 Lloyd's Avenue, London, E.C. 3.'
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Brand Names
"SUNSHINE" (Agricultural Implements) , "SUNDERCUT" (Disc Cultivators) , "SUNCLEAVE" (Disc Cultivators) , "SUNDERSEEDER" (Combine Disc Cultivator Seed Drills) , "SUNTYNE" (Combine Cultivator Seed & Fertlizer Drills) , "SUNTRAIL" (Stump Jump Harrows) , "SUNSHINE" (Auto Header Harvesters) , "SUNSHINE" (Header Harvesters) , "SUNSHINE" (Stripper Harvesters) , "SUNSHINE" (Disc Cultivators) , "SUNSHINE" (Disc Ploughs) , "SUNSHINE" (Petrol Engines) , "SUNSHINE" (Reaper Binders)
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Number of Pages
16
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Page Size Format
140 x 215 mm
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Primary Subject
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Illustration Types
Colour; Photographs; Black & White; Engravings
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Printing Types
Full Colour; Monochrome
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Publication Types
Publicity Brochure, Company History, Product List, Product Catalogue
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Classification
Manufacturing & industry, Agricultural & horticultural equipment, Company histories
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Category
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Discipline
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Type of item
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Overall Dimensions
140 mm (Width), 3 mm (Depth), 215 mm (Height)
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Keywords
Agricultural Equipment, Agricultural Implements, Auto Header Harvesters, Cultivators, Disc Cultivators, Harrows, Header Harvesters, Petrol Engines, Reapers, Stripper Harvesters, Stump Jump Disc Ploughs, Stump Jump Mouldboard Ploughs
