Summary
Hand-coloured 'Exhibition Buildings, Melbourne', postcard from the Philco Series, no.1040A, published by the Philco Publishing Company, Holborn Place, London. The postcard has been issued and is dated 30 April 1909.
The Philco Publishing Company published a wide range of photographic view-cards, produced as collotypes and photogravures. Most of their cards were printed in Germany, although some series were produced in Italy. They were in business between approximately 1906-34.
This particular card is interesting for several reasons, one of them being the extravagant pink and white colour scheme in which the Exhibition Building has been depicted. On the card's reverse is a message written from the 'Office, Friday night' from 'Fred' to his 'dear Katie'. In the note, he talks briefly about the recent purchase of 100 bales of wool, a trip to Rosebud and meeting a friend of Katie's, a Miss Cutter, who was visiting Dromana.
Physical Description
A hand-coloured photographic reproduction of the Exhibition Building, probably during the early years of the twentieth century. On the reverse of the card there is space to write a message, an address and to place a stamp. The card has been issued.
More Information
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Collection Names
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Collecting Areas
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Acquisition Information
Donation
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Publisher
Philco Publishing Co., London, England, Great Britain, circa 1909
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Place & Date Depicted
Royal Exhibition Building (REB), Melbourne, Greater Melbourne, Victoria, Australia, circa 1909
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Inscriptions
Back, text, lh margin: THE PHILCO PUBLISHING CO., HOLBORN PLACE, LONDON, W.C. Back, text, upper margin: POST CARD/ FOR INLAND POSTAGE ONLY THIS SPACE MAY/ NOW BE USED FOR COMMUNICATION/ THE ADDRESS ONLY TO BE WRITTEN HERE/ PHILCO/ SERIES. Back, text, body: [handwritten message in black pen].
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Classification
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Category
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Discipline
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Type of item
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Overall Dimensions
136 (Width), 88 (Height)
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Keywords
Buildings, Civic Mementoes, Exterior Views, Postcards, Royal Exhibition Building, Souvenirs
