Summary
Scrapbook that was compiled by Kodak Australasia Pty Ltd. It contains approximately 85 archival items produced in 1962 and 1963 .
The contents include black and white magazine and newspaper advertisement proofs of Kodak products. The products and subjects include film cameras, movie cameras, projectors, copiers, x-ray products and equipment. The subject matter relates to general promotions, along with specific events such as the Tamworth Flower Festival. For example, 'Make your family Movie Stars with a Kodak movie camera' and 'Tamworth Festival of Flowers ... Go Picture Taking!' The promotional materials range in size from 41 mm by 83mm to 634 mm by 458 mm.
Kodak manufactured and distributed a wide range of photographic products to Australasia, such as film, paper, chemicals, cameras and miscellaneous equipment. Its client base included amateur and professional photographers, as well as specialist medical and graphic art professionals who used photography, x-ray and other imaging techniques.
This scrapbook is part of the Kodak collection of products, promotional materials, photographs and working life artefacts collected from Kodak Australasia in 2005, when the Melbourne manufacturing plant at Coburg closed down.
Advertisement clippings relate to the following publications; Readers Digest, Coburg Courier, Geelong Advertiser, Tamworth Leader.
Physical Description
Large paper rectangular scrapbook with 108 brown paper pages containing black and white magazine and press advertisements. Sticky tape and glue are binding the clippings to the scrapbook. The cover is made out of brown paper with a brown cardboard binding held together by 5 staples.
More Information
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Collection Names
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Collecting Areas
Images & Image Making, Working Life & Trades, Medicine & Health
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Acquisition Information
Donation from Kodak (Australasia) Pty Ltd, Ms. Kate Metcalf - Kodak (Australasia) Pty Ltd, 2005
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Acknowledgement
Courtesy of Kodak (Australasia) Pty Ltd.
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Compiled By
Kodak (Australasia) Pty Ltd, 173 - 199 Elizabeth Street, Coburg, Greater Melbourne, Victoria, Australia, 1962
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Inscriptions
Front cover, middle, hand written, blue ink: 'SAMPLE ADS. V'
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Brand Names
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Classification
Manufacturing & industry, Photographic products, Promotional materials
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Category
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Discipline
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Type of item
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Overall Dimensions
423 mm (Width), 33 mm (Depth), 296 mm (Height)
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Keywords
Scrapbooks, Advertising, Photography, Manufacturing, Retailing, Promotional Materials, Photographic Film, Cameras, Movie Cameras, Photocopiers, Medical Imaging, X-Ray Equipment, X-Ray Film, Making History - Kodak Collection