Summary
Black and white photograph of three Fredd and two Fee Fee Bears taken on the 23rd November 1966, for the L.J. Sterne Doll Company.
This photograph relates to products and promotions of the L.J. Sterne Doll Company (1939-1971), a Melbourne doll and toy manufacturer founded by Austrian migrants Leo and Hilda Sterne.
Description of Content
Photographic image of five teddy bears made by the L.J. Sterne Doll Company. Three Fred and two Fee Fee Bears, alternating, in a line.
Physical Description
Black and white photograph on paper.
Significance
This item is part of a growing collection of material relating to the migration and settlement experience of Leo and Hilda Sterne who arrived in Melbourne in 1939. They immediately established a business that became one of the most successful doll and toy manufactures in post-war Melbourne.
The L.J. Sterne Doll Company (1939-71) is significant as one of the few surviving collections related to an Australian toy and doll manufacturer, a once thriving industry in Australia. Only the A.L. Lindsay & Co. Archive at the Powerhouse Museum and the Jakas Toys collection at Museum Victoria are comparable.
This collection of photographs, business and promotional documents, dolls, and toys enables the exploration of many Australian post-war historical and social themes including: local television and manufacturing industries; design and production innovations; marketing and merchandising; childhood; gender and cultural representation; leisure and sport; and key cultural and historical events.
More Information
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Collection Names
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Collecting Areas
Migration & Cultural Diversity, Images & Image Making, Working Life & Trades
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Acquisition Information
Purchase
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Place & Date Depicted
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Commissioned By
L.J. Sterne Doll Co., 121- 123 Leicester Street, Carlton, Victoria, Australia, 23 Nov 1966
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Fictitious Character
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Person Depicted
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Format
Photograph, Black & White
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Inscriptions
Stamped on back, blue/purple ink: 'L.J. STERNE DOLL CO./ 121-123 LEICESTER STREET,/ CARLTON, N. 3, VIC./ PHONE 34-4314/ 23 Nov 1966'
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Classification
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Category
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Discipline
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Type of item
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Image Dimensions - Photograph
217 mm (Width), 165 mm (Height)
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Keywords