Summary

A 16mm motion picture film featuring three television commercials for Kodak cameras and film, 1959.

The first two films are animated French advertisements for a Kodak Gift Pack which includes a Brownie Flash Camera and Verichrome Pan film. The first commercial focuses on the camera and the second on the film. The final commercial is an American cross-promotion for the Brownie Starflex and Starflash Cameras, and Bear Photo Service; an American supplier of Kodak products. This motion film was kept at Kodak Australasia, possibly as reference material for use in their own campaigns.

The Brownie Starflash Camera was a popular snapshot camera that was part of the Kodak Star range of cheap, easy to use cameras. It had a plastic body, fixed focus Dakon lens and used 127 roll film. It had a built-in flash with a parabolic reflector and used a single, small flash bulb. The Kodak Brownie Starflash range of cameras were made between circa 1957 and 1965.

This film is part of the Kodak collection of products, promotional materials, photographs and working life artefacts collected from Kodak Australasia in 2005, when the Melbourne manufacturing plant at Coburg closed down.

Kodak manufactured and distributed a wide range of photographic products to Australasia, such as film, paper, chemicals, cameras and miscellaneous equipment. Its client base included amateur and professional photographers, as well as specialist medical and graphic art professionals who used photography, x-ray and other imaging techniques.

Description of Content

Three television commercials, two in the French Language and the final from the United States.

Physical Description

16MM cellulose acetate motion picture film; Colour; B&W; Television commercial (TVC); Optical sound; 1959

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