Summary
A 16mm motion picture film featuring a television advertisement for the Kodak Zoom 8 Automatic Movie camera, which features the 'Make Your Family Movie Stars' jingle. The commercial, presenting the camera as an ideal way to capture family moments, was produced in 1961 for Berry Currie Advertising, who were commissioned by Kodak Australasia.
This film is part of the Kodak collection of products, promotional materials, photographs and working life artefacts collected from Kodak Australasia in 2005, when the Melbourne manufacturing plant at Coburg closed down.
Kodak manufactured and distributed a wide range of photographic products to Australasia, such as film, paper, chemicals, cameras and miscellaneous equipment. Its client base included amateur and professional photographers, as well as specialist medical and graphic art professionals who used photography, x-ray and other imaging techniques.
Description of Content
Television commercial advertising Kodak Zoom 8 Movie Camera. A father films his daughter horse riding and then the family watch the footage back together in their home. There is a jingle and male voice over narration throughout.
Physical Description
16mm cellulose acetate motion picture film; Black and White; Television commercial (TVC); Optical sound; 1961
More Information
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Collection Names
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Collecting Areas
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Acquisition Information
Donation from Kodak (Australasia) Pty Ltd, Ms. Kate Metcalf - Kodak (Australasia) Pty Ltd, 2005
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Acknowledgement
Courtesy of Kodak (Australasia) Pty Ltd.
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Organisation Depicted
Kodak (Australasia) Pty Ltd, 173 - 199 Elizabeth Street, Coburg, Greater Melbourne, Victoria, Australia, 1961
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Agent
Berry Currie Advertising (VIC.) Pty Ltd, St Kilda Road, Melbourne, Greater Melbourne, Victoria, Australia, 1961
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Producer
Cambridge Film Productions Pty Ltd, Pelham Street, Carlton, Greater Melbourne, Victoria, Australia, 1961
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Recording Details
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Content Summary
1, 00:00:02 HH:MM:SS, Leader countdown and Cambridge Film Productions intertitle,2, 00:00:16 HH:MM:SS, Man films his two children on horses. Camera pans to follow girl. Song commences: "Make your family movie stars...",3, 00:00:21 HH:MM:SS, Mid shot of man filming Song: "...with the Kodak Movie Camera.",4, 00:00:26 HH:MM:SS, Wide shot panning to follow girl on horse. Zooms into her waving Song: "Save those days you treasure most...",5, 00:00:30 HH:MM:SS, Mid shot of father filming. Song: "With a Kodak Movie Camera".,6, 00:00:33 HH:MM:SS, Close up of camera in man's hands adjusting lens. Voice over narration commence: "One simple movement...",7, 00:00:36 HH:MM:SS, Close up of man aiming camera.,8, 00:00:37 HH:MM:SS, Girl rides horse up to tree in foreground. Fast zoom into her face. Voice over: "...and you zoom into dramatic close-ups".,9, 00:00:40 HH:MM:SS, Mid shot of father filming. Voice over: "It saves film too.",10, 00:00:43 HH:MM:SS, Camera pans to follow girl on horse. Voice over: "Whether in sun or in shade, its automatic exposure control gives you perfectly exposed movies",11, 00:00:48 HH:MM:SS, Camera against snowflake patterned backdrop. White text superimposed on image with name. Price appears in black star. Then animated close ups of father, wife and daughter appear in star shapes around the camera. Jingle recommences.,12, 00:01:00 HH:MM:SS, Moving footage of parents and daughter with a horse, projected on projection screen . Song: "...and every happy day. Keep every precious memory...",13, 00:01:07 HH:MM:SS, Family watch footage and laugh.,14, 00:01:09 HH:MM:SS, Close up of father laughing.,15, 00:01:11 HH:MM:SS, Dog yawning.,16, 00:01:13 HH:MM:SS, Camera in cardboard cut out with name and pricing written in black text. Voice over: "The Kodak Zoom 8 Automatic Movie Camera is made by Kodak, so you KNOW it's good".
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Format
Motion Film, 16 mm, Black & White
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Language
English
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Classification
Manufacturing & industry, Photographic products, Promotional materials
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Category
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Discipline
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Type of item
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Keywords
Photography, Manufacturing, Advertising, Motion Picture Films, Motion Picture Film Cameras, Television Production
