A 16mm motion picture film featuring a television advertisement for Kodak Good Look Prints and the free instruction manual 'Photo Hints' released as part of the promotion. The commercial was produced in 1976 for Kodak Australasia. It is remarkably different from earlier Kodak campaigns. The angles and use of camera as character create a real sense of movement in the production. There are also more advanced visual effects.

This film is part of the Kodak collection of products, promotional materials, photographs and working life artefacts collected from Kodak Australasia in 2005, when the Melbourne manufacturing plant at Coburg closed down.

Kodak manufactured and distributed a wide range of photographic products to Australasia, such as film, paper, chemicals, cameras and miscellaneous equipment. Its client base included amateur and professional photographers, as well as specialist medical and graphic art professionals who used photography, x-ray and other imaging techniques.

Description of Content

Commercial for Kodak Products featuring a man in a low cut top talking to camera.

Physical Description

16mm polyester motion picture film; Colour; Television commercial (TVC); Optical sound; 1976

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