Summary
A 16mm motion picture film featuring a television advertisement for the Kodak Brownie Starflash camera outfit, 1961.
The commercial is part of the Kodak 'No Place Like Home' campaign and was produced by Senior Film Productions in 1961 for Berry Currie Advertising, who were commissioned by Kodak Australasia.
The Brownie Starflash Camera was a popular snapshot camera that was part of the Kodak Star range of cheap, easy to use cameras. It had a plastic body, fixed focus Dakon lens and used 127 roll film. It had a built-in flash with a parabolic reflector and used a single, small flash bulb. The Kodak Brownie Starflash range of cameras were made between circa 1957 and 1965.
This film is part of the Kodak collection of products, promotional materials, photographs and working life artefacts collected from Kodak Australasia in 2005, when the Melbourne manufacturing plant at Coburg closed down.
Kodak manufactured and distributed a wide range of photographic products to Australasia, such as film, paper, chemicals, cameras and miscellaneous equipment. Its client base included amateur and professional photographers, as well as specialist medical and graphic art professionals who used photography, x-ray and other imaging techniques.
Description of Content
Television commercial for Kodak Starflash Outfit. It opens on a cartoon house, cutting to a live action shot where a young girl and her dog are having a tea party. The mother comes in to photograph her. It zooms out on a cardboard cut-out house and pans down to the Starflash Outfit explaining pricing and availability. There is music and male voice over narration throughout.
Physical Description
16mm cellulose acetate motion picture film; Black and White; Television commercial (TVC); Optical sound; 1961
More Information
-
Collection Names
-
Collecting Areas
-
Acquisition Information
Donation from Kodak (Australasia) Pty Ltd, Ms. Kate Metcalf - Kodak (Australasia) Pty Ltd, 2005
-
Acknowledgement
Courtesy of Kodak (Australasia) Pty Ltd.
-
Organisation Depicted
Kodak (Australasia) Pty Ltd, 173 - 199 Elizabeth Street, Coburg, Greater Melbourne, Victoria, Australia, 1961
-
Agent
Berry Currie Advertising (VIC.) Pty Ltd, St Kilda Road, Melbourne, Greater Melbourne, Victoria, Australia, 1961
-
Producer
Senior Film Productions Pty Ltd, Acland Street, St Kilda, Greater Melbourne, Victoria, Australia, 1961
-
Recording Details
-
Content Summary
1, 00:00:03 HH:MM:SS, Leader countdown and Senior Film Productions intertitle.,2, 00:00:14 HH:MM:SS, Exterior of cartoon house. Bass clarinet or bassoon music commences.,3, 00:00:17 HH:MM:SS, Girl at kitchen table with tea party set up. Girl feeds dog across table. Voice over: "There's no place like home for Kodak pictures".,4, 00:00:20 HH:MM:SS, View from behind girl to mother entering door with camera.,5, 00:00:24 HH:MM:SS, Mother turns to doorway and father arrives. Voice over: "...will save all your family good times on film".,6, 00:00:30 HH:MM:SS, Close up of mother taking photograph. Voice over: "Mum captures moments like these...",7, 00:00:31 HH:MM:SS, Screen flashes white. Girl feeds dog, white frame appears around her and the image freezes.,8, 00:00:32 HH:MM:SS, Close up of girl and dog photograph in hands.,9, 00:00:33 HH:MM:SS, Same image appears in window of cardboard cut out house. Camera zooms out to reveal house and pans down to Brownie Starflash Outfit with superimposed pricing information. Voice over: "There's no place like home for Kodak pictures. The Brownie Starflash Outfit has EVERYthing you need for flash and daylight pictures. Only five pounds seventeen and six at Kodak dealers".,10, 00:00:48 HH:MM:SS, End.
-
Format
Motion Film, 16 mm, Black & White
-
Language
English
-
Classification
Manufacturing & industry, Photographic products, Promotional materials
-
Category
-
Discipline
-
Type of item
-
Keywords
Photography, Manufacturing, Advertising, Motion Picture Films, Cameras, Television Production, Promotional Materials