Scrapbook compiled by Kodak Australasia Pty Ltd. It contains 104 pages and approximately 11 archival items produced 1976.
The products and subjects include; cameras, motion picture cameras and slide projectors, such as the Kodak Supermatic 60 sound projector, Kodak Ektagraphic Visualmaker and Kodak Super 8 equipment.
Advertising slogans include 'How to win friends and influence people', 'The audio-visual system that speaks for itself', 'Today's look-listen-and learn lesson', 'Kodak presents the "new school" of film makers. Your students', and 'Kodak colour films - the key to creative expression'.
Advertising clippings and proofs relate to the following publications: Audio Visual Australia, Audio Visual Reference Book, Audio Visual News, Australian Grade Teacher, Education (N.S.W.), Financial Review, National Times, The Australian, and Training & Development in Australia.
This scrapbook is part of the Kodak collection of products, promotional materials, photographs and working life artefacts collected from Kodak Australasia in 2005, when the Melbourne manufacturing plant at Coburg closed down.
Kodak manufactured and distributed a wide range of photographic products to Australasia, such as film, paper, chemicals, cameras and miscellaneous equipment. Its client base included amateur and professional photographers, as well as specialist medical and graphic art professionals who used photography, x-ray and other imaging techniques.
Large green scrapbook with 'crocodile skin' patterned cardboard front cover bound with green canvas tape along the spine. The scrapbook contains paper-based advertising proofs. Proofs are adhered to the blue-green paper pages with sticky tape. Some clippings are coming loose from the pages. Clippings are printed in both black and white and colour on matte and glossy paper. Most of the scrapbook is empty. The promotional materials range in size from 200 mm (W) x 321 mm (H) to 514 mm (W) x 336 mm (H).
Donation from Kodak (Australasia) Pty Ltd, Ms. Kate Metcalf - Kodak (Australasia) Pty Ltd, 2005
Courtesy of Kodak (Australasia) Pty Ltd.
Spine, top, hand-written, white correction fluid: 'AUDIO-VISUAL'
Type of item
325 mm (Width), 24 mm (Depth), 406 mm (Height)
Scrapbooks, Advertising, Photography, Retailing, Marketing, Promotional Materials, Cameras, Motion Picture Film Cameras, Slide Projectors, Photographic Film, Photographic Accessories, Photographic Equipment & Supplies