Summary
Cardboard film box and lime green plastic film reel which originally housed a 16mm motion film featuring a television advertisement for the Kodak Instamatic Camera, made circa 1967.
This box is part of the Kodak collection of products, promotional materials, photographs and working life artefacts collected from Kodak Australasia in 2005, when the Melbourne manufacturing plant at Coburg closed down.
Kodak manufactured and distributed a wide range of photographic products to Australasia, such as film, paper, chemicals, cameras and miscellaneous equipment. Its client base included amateur and professional photographers, as well as specialist medical and graphic art professionals who used photography, x-ray and other imaging techniques.
Physical Description
A square cardboard film box with a lime green plastic reel inside. The box has a sticker on the back with an updated address and logo for Senior Film Productions. A round sticker on the front of the box is printed with black and gold dots on the top half and production details listed below.
More Information
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Collection Names
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Collecting Areas
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Acquisition Information
Donation from Kodak (Australasia) Pty Ltd, Ms. Kate Metcalf - Kodak (Australasia) Pty Ltd, 2005
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Acknowledgement
Courtesy of Kodak (Australasia) Pty Ltd.
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Organisation Named
Kodak (Australasia) Pty Ltd, 173 - 199 Elizabeth Street, Coburg, Greater Melbourne, Victoria, Australia, circa 1967
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Organisation Named
Berry Currie Advertising (VIC.) Pty Ltd, Greater Melbourne, Victoria, Australia, circa 1967
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Organisation Named
Senior Film Productions Pty Ltd, St Kilda, Greater Melbourne, Victoria, Australia, circa 1967
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Inscriptions
Front, sticker, printed, red ink: 'Berry Currie Advertising Pty. Ltd.' Front, sticker, printed and typed, black ink: 'SYDNEY. MELBOURNE. ADELAIDE' / (Two rows of black and gold dots) / 'Television Commercial / CLIENT: Kodak (A'Asia) Pty.Ltd / ... / VIDEO CUE: Gift wrapped parcel / Ancr. (VO) / AUDIO CUE: / Think of this right / now ... ' Side, printed, pink ink: 'PRODUCT: / CAPTION: / KEY No.: / LENGTH:' Side, handwritten, pencil: '1046' Back, sticker, printed, black ink: 'Senior Films 44 Pakington Street St Kilda ... / (logo of three black dots in four squares) ' Back, handwritten, black ink: ' PROJ / PRINTS / KODAK PERFECT PRINT / BCA 1046 60 SEC. / BERRY CURRIE' Reel, embossed: 'SENIOR'
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Classification
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Category
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Discipline
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Type of item
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Overall Dimensions
100 mm (Width), 25 mm (Depth), 100 mm (Height)
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Keywords
Photography, Manufacturing, Advertising, Motion Picture Films, Cameras, Television Production, Box Cameras
