Summary
Kodak branded envelope used to store prints and negatives after processing. It features the title 'Kodak Quality Photos' and the catch phrase 'Share Moments. Share Life', with a series of 5 photographs of people. On the inner, top flap there is a promotional segment on the Kodak Picture CD, launched in November 1999 as a follow up to the Kodak Photo CD. On the lower front there is an advertisement for Kodak Max film and on the reverse of the detachable negative envelope there is a segment called '10 tips for better pictures'.
This is one of many of Kodak photograph and negative envelopes collected by former Kodak employee Yvonne Cameron. Yvonne not only worked in the canteen and staff shop at Coburg from 1964 to 1975, she was an active member of the Kodak Camera Club. She also lived in a street behind the factory and watched as the factory was constructed in the late 1950s, saw through its various phases of development and then she witnessed its final closure and demolition from 2004 - 2011.
This envelope was donated as part of the Kodak Oral History Project. It complements the Kodak Heritage Collection of products, promotional materials, photographs and working life artefacts collected from Kodak Australasia in 2005, when the Melbourne manufacturing plant at Coburg closed down.
Physical Description
Yellow, gloss paper envelope printed in colour. On the front is text and graphic arch made of five photographic images - a baby, three women laughing, a mother kissing a baby, a woman and a young boy on a laptop and an elderly couple, also on a laptop. There is a detachable negative envelope on the front.
More Information
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Collection Names
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Collecting Areas
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Acquisition Information
Donation from Mrs Yvonne Cameron, 01 Jun 2015
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Manufactured For
Kodak (Australasia) Pty Ltd, Australia, Australia, circa 1990s
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Manufactured For
Eastman Kodak Company, Rochester, New York, United States of America, circa 1990s
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Collector
Mrs Yvonne Cameron (née Welch) - Kodak (Australasia) Pty. Ltd., circa 2000
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Inscriptions
Top front, printed, black ink: 'Date: Subject: (Kodak written in red 'K' logo) Share Moments. / Share Life. TM' / (5 colour photographs / Kodak / QUALITY PHOTOS / (Kodak written in red 'K' logo) Share Moments. Share Life. TM' Bottom front, printed: '(Image of Kodak Max Film box) 'It's all you / need to know / about film. / Sunlight, lowlight, action, still. / ...Share Life. TM' Back, printed, red and black text: 'Kodak / QUALITY PHOTOS / (Kodak written in red 'K' logo) Share Moments. Share Life. TM' Negative envelope front, printed: IMPORTANT! DO NOT CUT STRIPS INTO SINGLE NEGATIVES / ... the edges, as fingermarks on the picture area will spoil / your reprints or enlargements'. Negative envelope back, printed: '10 tips for better pictures / 1. Get close to the subject. / ... 10. Read your camera manual.'
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Classification
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Category
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Discipline
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Type of item
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Overall Dimensions
190 mm (Width), 110 mm (Height)
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Keywords
Advertising, Photography, Packaging, Photographic Film, Photographic Processing, Photographic Printing Processes