Black and white photograph of a large promotional Kodak billboard with the slogan 'You Can't Have Too Many Kodak Prints' and 'Photographs Remember When We Forget', with an image of a large photo album held by two cartoon men, one holding a film carton and the other a book of Kodak prints. The billboard, leased by Roffs, an advertising company, was likely posted in Sydney, circa 1950s.
This photograph is part of the Kodak collection of products, promotional materials, photographs and working life artefacts collected from Kodak Australasia in 2005, when the Melbourne manufacturing plant at Coburg closed down.
Kodak manufactured and distributed a wide range of photographic products to Australasia, such as film, paper, chemicals, cameras and miscellaneous equipment. Its client base included amateur and professional photographers, as well as specialist medical and graphic art professionals who used photography, x-ray and other imaging techniques.
Description of Content
Large Kodak billboard featuring text and an illustration of a large photograph album with photos of a woman and children on holiday. The album is held up by two cartoon men in suits, one holding a film carton and the other holding a Kodak prints booklet. The top half of the background has been whited out, so only the foreground and wall around the billboard is visible.
Black & white photograph on light weight paper; landscape format. Stamp on reverse.
Donation from Kodak (Australasia) Pty Ltd, Ms. Kate Metcalf - Kodak (Australasia) Pty Ltd, 2005
Courtesy of Kodak (Australasia) Pty Ltd.
Place & Date Depicted
Photograph, 8" x 10", Black & White
Reverse, stamped, purple ink: 'PHIL WARD STUDIOS / 296 PITT STREET / SYDNEY'
Type of item
Image Dimensions - Photograph
254 mm (Width), 200 mm (Height)