Summary
Verycolor Photo Labs Pty Ltd Film Wallet, manufactured circa 1960s. It features the slogan 'Your Colour by Verycolor' and two internal side pockets with enlargement costs and details.
This object is part of the Kodak collection of products, promotional materials, photographs and working life artefacts collected from Kodak Australasia in 2005, when the Melbourne manufacturing plant at Coburg closed down.
Kodak manufactured and distributed a wide range of photographic products to Australasia, such as film, paper, chemicals, cameras and miscellaneous equipment. Its client base included amateur and professional photographers, as well as specialist medical and graphic art professionals who used photography, x-ray and other imaging techniques.
Physical Description
White and green cardboard folder with decorative zig zag pattern on cover and purple text printed on cover and inner side pockets.
More Information
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Collection Names
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Collecting Areas
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Acquisition Information
Donation from Kodak (Australasia) Pty Ltd, Ms. Kate Metcalf - Kodak (Australasia) Pty Ltd, 2005
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Acknowledgement
Courtesy of Kodak (Australasia) Pty Ltd.
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Issued By
Verycolor Photo Labs Pty Ltd, Greater Melbourne, Victoria, Australia, circa 1960s
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Inscriptions
Front, printed: 'Your / Colour / BY / VERYCOLOR / "WHEN ITS COLOUR INSIST ON VERYCOLOR" ' Back, printed: 'CUSTOMER / YOUR PHOTO DEALER / PROCESSED/PRINTED BY / VERYCOLOR PHOTO LABS. PTY. LTD. / MELBOURNE' Inside, left pocket, printed: 'VERYCOLOR ENLARGEMENTS / [...] DETAILS' Inside, right pocket, printed: 'SPECIAL NOTES FOR YOUR ATTENTION / [...] Orders for 'SUPER PRINTS' must be marked on your Order as such - otherwise Customer Enlargement prices will be charged.'
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Classification
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Category
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Discipline
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Type of item
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Overall Dimensions
120 mm (Width), 195 mm (Height)
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Keywords
Photographic Processing, Photographic Products, Photographic Film, Packaging, Promotional Materials