Summary

Sales guide for Kodak Instamatic Cameras including the 50, 100, 300, 400, 500 and 700 models, plus accessories and film. This brochure was aimed at Kodak dealers, to help them sell their products, and includes an explanation for the Dynamic Double Selling format with two columns listing promotional strategies in red with matching features in blue. This booklet was published by Kodak Australasia Pty Ltd in 1964.

Physical Description

Glossy paper brochure, stapled along the spine, printed in red, black and blue colour scheme with black and white photographs throughout. Cover features four images in a grid of a woman using the camera.

Title

'KODAK INSTAMATIC CAMERAS just drop in the film and its loaded'

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