Summary
Small cardboard poster advertising Kodak Elite 35 Prints as an alternative processing method for users of non-Kodak cameras. The poster, titled 'Owners of Nikon, Pentax, Olympus, Minolta, Canon, Leica, improve your images.' has a real photograph of two small children attached to it. Hand drawn in black marker are two arrows running along the width and height dimensions. The arrows are indicating the size of the photograph (4 inches x 6 inches). This poster was likely used as point of sale advertising.
This poster is part of the Kodak collection of products, promotional materials, photographs and working life artefacts collected from Kodak Australasia in 2005, when the Melbourne manufacturing plant at Coburg closed down.
Physical Description
Rectangular, white cardboard poster with a 4 x 6 inch colour print in the middle and hand drawn arrows running the lengths of it. Above and below this is text and a logo for Elite 35 prints. Cardboard stand mounted to the back.
More Information
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Collection Names
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Collecting Areas
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Acquisition Information
Donation from Kodak (Australasia) Pty Ltd, Ms. Kate Metcalf - Kodak (Australasia) Pty Ltd, 2005
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Acknowledgement
Courtesy of Kodak (Australasia) Pty Ltd.
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Manufacturer
Kodak (Australasia) Pty Ltd, Coburg, Greater Melbourne, Victoria, Australia, 1980-1990
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Inscriptions
Top, printed, black ink: 'Owners of Nikon, / Pentax, Olympus / Minolta, Canon, Leica, / improve your images.' Bottom, black ink: 'Kodak Elite 35 Prints set a / new standard of excellence in / color reproduction, and they'll improve your images....[extended text follows]'
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Classification
Manufacturing & industry, Photographic products, Promotional materials
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Category
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Discipline
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Type of item
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Overall Dimensions
201 mm (Width), 2 mm (Depth), 302 mm (Height)
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Keywords
Photography, Marketing, Retailing, Advertising, Signs, Point of Sale