Summary
Colour postcard of the Exhibition Building showing the southern facade with gardens and the lake in the foreground, 1947-1955. The postcard, which is unused, was published by Nucolorvue Productions, Mentone, Victoria.
Nucolorvue Productions, Mentone, Victoria was established in 1947.
By the late 1940s the Exhibition Building had fallen into a state of disrepair and was threatened by demolition. It was portrayed as a 'white elephant' in the press and condemned as a legacy of Victoria's 19th century heyday. Leading public figures suggested that the building was no longer useful and that a new Melbourne Town Hall should be built in its place. However, a steady increase in exhibition frequency and attendance soon revived support for Australia's only large, indoor exhibition space.
Physical Description
A colour tinted photograph of the southern facade of the Exhibition Building with lawn, the lake, trees and two swans in the foreground. The photograph is surrounded by a white border with the title below. On the reverse of the card there is space to write a message, an address and to place a stamp. The card is unused.
More Information
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Collection Names
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Collecting Areas
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Acquisition Information
Donation from Mrs Deidre Barnett, 19 Jul 1989
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Publisher
Nucolorvue Productions Pty. Ltd., Mentone, Greater Melbourne, Victoria, Australia, 1947-1955
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Place & Date Depicted
Royal Exhibition Building (REB), Melbourne, Greater Melbourne, Victoria, Australia, 1947-1955
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Inscriptions
Obverse, text: EXHIBITION BUILDINGS AND GARDENS. MELBOURNE Reverse, text: POST CARD/ NUCOLORVUE PRODUCTIONS. MENTONE, VICTORIA
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Classification
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Category
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Discipline
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Type of item
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Overall Dimensions
143 mm (Width), 90 mm (Height)
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Keywords
Buildings, Civic Mementoes, Exterior Views, Postcards, Royal Exhibition Building, Souvenirs