Summary
Scrapbook compiled by Kodak Australasia. The scrapbook contains 37 items produced 1930-1939.
The archival items include colour and black and white promotional leaflets, stickers, negative and print envelopes, postal packaging for the Australian Photographic Review magazine, and trade circulars produced before World War Two.
The leaflets promote point of sale, merchandising and advertising material, sales campaigns and sales tips for Kodak dealers. They also promote specific Kodak products such as film and cameras, processing services, as well as advertising the Kodak International Salon of Photography. In addition, various leaflets promote photographic competitions, celebration sales campaigns and general photographic tips for Australia's 150th anniversary celebrations.
This scrapbook is part of the Kodak collection of products, promotional materials and working life artefacts from the Kodak factories in Melbourne. This collection dates from the late 19th century to the early 21st century and was acquired in 2005 when the Kodak Australasia Pty Ltd factory in Coburg closed down.
Physical Description
Rectangular scrapbook bound by red plastic binding. Cover and pages are brown card. Many pages have gummed advertising posters pasted in but some pages are empty.
More Information
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Collection Names
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Collecting Areas
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Acquisition Information
Donation from Kodak (Australasia) Pty Ltd, Ms. Kate Metcalf - Kodak (Australasia) Pty Ltd, 2005
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Acknowledgement
Courtesy of Kodak (Australasia) Pty Ltd.
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Compiled By
Kodak Australasia, Australia, 1930s
Pre-war period according to title on front of scrapbook. -
Inscriptions
Front cover, top, handwritten, pencil: "AUST. UNMOUNTED / SHOWCARDS ETC / (PRE-WAR)"
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Brand Names
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Classification
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Category
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Discipline
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Type of item
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Overall Dimensions
290 mm (Width), 20 mm (Depth), 360 mm (Height)
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Keywords
Advertising, Exhibitions, Manufacturing, Photography, Promotional Materials, Sales, Making History - Kodak Collection