A small cardboard point of sale label or sign for Velox photographic paper in regular, medium and special grades on Glossy, Velvet and Carbon papers. This was likely placed in a Victorian Kodak retail store, as the sign is credited to Kodak Australasia Pty Ltd in Abbotsford, Melbourne. The date is unknown, but would likely be in the mid 1920s to 1930s.

Part of the Kodak collection of products, promotional materials, photographs and working life artefacts collected from Kodak Australasia in 2005, when the Melbourne manufacturing plant at Coburg closed down.

Kodak manufactured and distributed a wide range of photographic products to Australasia, such as film, paper, chemicals, cameras and miscellaneous equipment. Its client base included amateur and professional photographers, as well as specialist medical and graphic art professionals who used photography, x-ray and other imaging techniques.

Physical Description

Rectangular, heavyweight cardboard sign printed with black text.

More Information