Summary

Part of a large collection of glass plate and film negatives, transparencies, photo albums, product catalogues, videos, motion picture films, company journals, advertisements and newspaper cuttings relating to the operations of the International Harvester Company and its subsidiaries in Australia.

The International Harvester Company of America was formed in 1902 by the merger of five leading American agricultural machinery manufacturers. An Australian subsidiary was established in 1904 to manage Australian distribution and sales and over subsequent decades International Harvester became a major competitor to local manufacturers like H.V. McKay's Sunshine Harvester Works.

Later International Harvester established its own Australian manufacturing works, producing agricultural equipment (and later tractors) at Geelong from 1939, motor trucks at Dandenong from 1952 and earthmoving and construction equipment at Port Melbourne from 1958.

Description of Content

'Joy Sticks' signwriting on side of a Colda Delicacies D2 van parked outside a movie theatre. Colda operated seven D2 vans for deliveries in the Sydney area. This image was used in print advertisements for International Harvester which stated that the D2 vans are "...making friends for the firm wherever they go". This image was taken on 24 September 1940.

Physical Description

Black & white cellulose acetate photographic negative.

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