Summary
One of approximately 85,000 negatives from the Laurie Richards Collection taken by the Melbourne based Laurie Richards Studio between the 1950s -1970s.
Laurie Richards was a professional photographer who began his career as a photo-journalist, working for the Advertiser newspaper in Adelaide, and the Argus and the Herald newspapers in Melbourne. In 1953, he opened his own business and set up a photographic studio at his home at 4 Tower Avenue, Alphington, an inner suburb of Melbourne. At its peak, in the late 1960s, the Laurie Richards Studio was one of Melbourne's pre-eminent commercial photographic studios, employing twelve photographers. The Laurie Richards Studio worked mainly in advertising and public relations, and had a broad clientele which included commercial companies, government institutions and the entertainment industry.
Description of Content
Exhibition promoting Nielson & Maxwell supermarkets showing products on display, checkout counters and cash registers.
Physical Description
Black and white cellulose acetate negative.
More Information
-
Collection Names
Laurie Richards Collection, Royal Exhibition Building Collection
-
Collecting Areas
-
Acquisition Information
Purchase
-
Place & Date Depicted
Exhibition Building, Nicholson Street, Carlton, Greater Melbourne, Victoria, Australia, 1957
-
Photographer
Laurie Richards Studio, 4 Tower Avenue, Alphington, Greater Melbourne, Victoria, Australia
-
Format
Negative, Black & White
-
Inscriptions
Hand written in white ink on negative below image: 'G8480'
-
Classification
Commerce & retailing, Grocers & supermarkets, Promotional displays
-
Category
-
Discipline
-
Type of item
-
Image Dimensions - Negative/s
157 mm (Width), 115 mm (Height)
-
Keywords
Advertising, Advertising Signs, Cash Registers, Counters, Displays, Promotions, Royal Exhibition Building, Supermarkets, Trade Exhibitions, Trade Fairs, Trade Shows
