Summary
Black & white negative of the exterior of Swallow & Ariell biscuit factory on the east side of Princes Street, Port Melbourne, off Beach Street corner. A row of Swallow's delivery vans are parked in the street. The Swallow & Ariell Steam Biscuit Manufactory was first established by Thomas Swallow in 1854 [the date can be seen on the apex of the facade]. The company was taken over by Arnott Brockoff Guest Pty. Ltd. in 1964. Until then it was the oldest and largest biscuit manufacturing complex in Victoria.
One of approximately 85,000 negatives from the Laurie Richards Collection taken by the Melbourne based Laurie Richards Studio between the 1950s -1970s.
Laurie Richards was a professional photographer who began his career as a photo-journalist, working for the Advertiser newspaper in Adelaide, and the Argus and the Herald newspapers in Melbourne. In 1953, he opened his own business and set up a photographic studio at his home at 4 Tower Avenue, Alphington, an inner suburb of Melbourne. At its peak, in the late 1960s, the Laurie Richards Studio was one of Melbourne's pre-eminent commercial photographic studios, employing twelve photographers. The Laurie Richards Studio worked mainly in advertising and public relations, and had a broad clientele which included commercial companies, government institutions and the entertainment industry.
Description of Content
Exterior view of the Swallow & Ariell factory showing a row of Ford delivery vans parked in the street in the foreground.
Physical Description
Black and white cellulose acetate negative.
More Information
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Collection Names
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Collecting Areas
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Acquisition Information
Purchase
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Place & Date Depicted
Port Melbourne, Greater Melbourne, Victoria, Australia, Nov 1958
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Photographer
Laurie Richards Studio, 4 Tower Avenue, Alphington, Greater Melbourne, Victoria, Australia
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Organisation Depicted
Swallow & Ariell Ltd, Port Melbourne, Greater Melbourne, Victoria, Australia
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Manufacturer of Item Depicted
Ford Motor Company of Australia Ltd, 1735 Sydney Road, Campbellfield, Greater Melbourne, Victoria, Australia
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Format
Negative, Black & White
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Inscriptions
Hand written in white ink on negative below image: 'GX3024'
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Classification
Manufacturing & industry, Food & drinks, Buildings & grounds
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Category
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Discipline
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Type of item
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Image Dimensions - Negative/s
125 mm (Width), 100 mm (Height)
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Keywords
Chimneys, Factories, Factory Trucks, Food Technology, Manufacturers, Manufacturing Plants, Motor Vans, Promotions, Streetscapes