Scrapbook that was compiled by Kodak Australasia Pty Ltd. It contains approximately 840 archival items produced between 1 July 1949 and 31 May 1952.
The contents include promotional clippings for Kodak products. The products and subjects include: film, film processing,Bantam Camera, Baby Brownie Camera, Brownie Reflex Camera, Brownie E Camera, Brownie C Camera, Commando Camera, Duaflex Camera, Ensign Commando Camera, Ensign Ful-Vue Camera, Ensign Ranger Camera, Ensign Selfix Camera, Flexaret Camera, Flexaret Camera, Purma Camera, Retina Camera; Photographic Greeting Cards; flash lights; movie cameras and projectors. The promotional materials range in size from 43 mm x 41 mm to 194 mm x 237 mm. The slogans of the advertisements relate to Christmas, Easter and holidays: 'Kodak Camera Gifts: Happy Gifts for the Whole Family' and 'Holiday Smiles - Kodak for Camera'.
Advertising items relate to the following publications:
Adelaide S&S Journal, Advertiser, Advocate, Argus, Barrier Daily Truth, Blue Mountain Advertiser, Border Watch, Brisbane Telegraph, Cairns Post, Central Queensland Herald, Courier Mail, Coast Sentinel, Daily Mirror, Daily News, Daily Telegraph, Examiner, Geelong Advertiser, Hobart Mercury, Kadina Times, Katoomba Advertiser, Longreach Leader, Melbourne Herald, Melbourne Truth, Mercury, Morning Bulletin, Newcastle Herald, Newcastle Sun, Northern Argus, Southern Cross, Sunday Times, The Age, The Bunyip, The Burnie Advocate, The Collie Mail, The Courier Mail, The Listener, The Mail, The Mirror, The News, The Northern Queensland Register, The Post, The Recorder, The Sun, The Transcontinental, The West, The Worker, Toowoomba Chronicle, Townsville Daily Bulletin, West Coast Sentinel, Western Australian.
Kodak manufactured and distributed a wide range of photographic products to Australasia, such as film, paper, chemicals, cameras and miscellaneous equipment. Its client base included amateur and professional photographers, as well as specialist medical and graphic art professionals who used photography, x-ray and other imaging techniques.
This scrapbook is part of the Kodak collection of products, promotional materials, photographs and working life artefacts collected from Kodak Australasia in 2005, when the Melbourne manufacturing plant at Coburg closed down.
Large paper rectangular scrapbook with 94 yellowing paper pages including paper front and back cover, bound with 4 metal staples covered by a strip of card, containing press advertisements. Clippings mostly glued in, some attached with adhesive tape.
Donation from Kodak (Australasia) Pty Ltd, Ms. Kate Metcalf - Kodak (Australasia) Pty Ltd, 2005
Courtesy of Kodak (Australasia) Pty Ltd.
Front cover, middle, white sticker (missing). Top middle, hand written or typed, black ink, publication and year.
Type of item
298 mm (Width), 38 mm (Depth), 423 mm (Height)
Scrapbooks, Advertising, Photography, Manufacturing, Retailing, Promotional Materials, Photographic Film, Cameras, Movie Camera Films, Movie Cameras, Movie Projectors, Christmas, Easter, Making History - Kodak Collection