Summary
One of approximately 85,000 negatives from the Laurie Richards Collection taken by the Melbourne based Laurie Richards Studio between the 1950s -1970s.   
Laurie Richards was a professional photographer who began his career as a photo-journalist, working for the Advertiser newspaper in Adelaide, and the Argus and the Herald newspapers in Melbourne. In 1953, he opened his own business and set up a photographic studio at his home at 4 Tower Avenue, Alphington, an inner suburb of Melbourne. At its peak, in the late 1960s, the Laurie Richards Studio was one of Melbourne's pre-eminent commercial photographic studios, employing twelve photographers. The Laurie Richards Studio worked mainly in advertising and public relations, and had a broad clientele which included commercial companies, government institutions and the entertainment industry.
Description of Content
Promotional photograph of a man delivering a meal to an elderly couple.
Physical Description
Black and white cellulose acetate negative.
More Information
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                                Collection Names
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                                Collecting AreasImages & Image Making, Home & Community, Public Life & Institutions 
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                                Acquisition InformationPurchase 
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                                Place & Date DepictedFlinders Street, Melbourne, Greater Melbourne, Victoria, Australia, 06 Nov 1959 
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                                PhotographerLaurie Richards Studio, 4 Tower Avenue, Alphington, Greater Melbourne, Victoria, Australia 
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                                Organisation NamedMelbourne City Council (MCC), Melbourne, Greater Melbourne, Victoria, Australia 
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                                FormatNegative, Black & White 
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                                InscriptionsHand written in white ink on negative below image: 'GX7681' 
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                                Classification
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                                Category
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                                Discipline
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                                Type of item
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                                Image Dimensions - Negative/s100 mm (Width), 125 mm (Height) 
 
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                                KeywordsPromotions, Advertising, Charities, Meals, Food Parcels, Elderly Care 
 
             
         
        