Summary
Triangular sticker of the distinct green and gold kangaroo logo which became a recognised marketing symbol indicating goods made in Australia.
The logo was designed by Melbourne graphic designer, Ken Cato and launched in 1986 by the then Prime Minister, Bob Hawke, as part of a campaign to assist consumers identify products made in Australia.
Physical Description
Triangular shaped sticker with a white border and green background with a stylised image of a kangaroo in a gold colour. 'Australian Made' is printed along the bottom of the sticker in green.
More Information
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Collection Names
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Collecting Areas
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Acquisition Information
Donation from Ms Pam Schwarz, 19 Jun 2000
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Manufacturer
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User
Jakas Soft Toys, Unit 1, 85 Lewis Road, Wantirna South, Greater Melbourne, Victoria, Australia, 1986-1998
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Inscriptions
Printed along bottom of sticker: 'AUSTRALIAN MADE' Printed on sticker cover sheet at back: 'SIMPLEX / (03) 793-5255'
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Brand Names
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Classification
Manufacturing & industry, Toy manufacturing, Promotional materials
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Category
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Discipline
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Type of item
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Overall Dimensions
264 mm (Width), 229 mm (Height)
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Keywords
Australian Made Campaign, Advance Australia, Advertising Labels, Marketing, Labels, Small Businesses