Summary
Plastic ruler featuring eight images of Australian animals.
This ruler is part of a promotional campaign 'Capture Your Friends on Kodak Film'. The campaign, aimed at school children, encouraged photography of Australian native animals.
This object is part of the Kodak collection of products, promotional materials, photographs and working life artefacts collected from Kodak Australasia in 2005 when the Melbourne manufacturing plant closed down.
Physical Description
30cm plastic ruler with yellow background and photographs of Australian animals. A white plastic protector has been placed over the numbers on the ruler.
More Information
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Collection Names
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Collecting Areas
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Acquisition Information
Donation from Kodak (Australasia) Pty Ltd, Ms. Kate Metcalf - Kodak (Australasia) Pty Ltd, 2005
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Acknowledgement
Courtesy of Kodak (Australasia) Pty Ltd.
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Place & Date Created
Kodak (Australasia) Pty Ltd, Coburg, Greater Melbourne, Victoria, Australia, 1982-1990
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Inscriptions
Printed along the base: 'CAPTURE YOUR FRIENDS ON KODAK FILM'
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Classification
Manufacturing & industry, Photographic products, Promotional materials
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Category
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Discipline
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Type of item
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Overall Dimensions
300 mm (Width), 46 mm (Height)
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Keywords
Photography, Retailing, Advertising, Marketing, Promotional Materials, Posters, Cameras, Native Animals, Native Birds, Measuring Instruments
