Summary
Rectangular, black and white leaflet advertising Kodak miniature cameras as a part of a promotion in the 1930s, prior to World War Two. The cameras advertised include the Kodak Suprema, Retinas I and II and Kodak Duo.
The leaflet is a part of a scrapbook compiled by Kodak Australasia. The scrapbook contains 28 colour, and black and white promotional leaflets produced before World War Two for Kodak products that were mainly made in Australia. The leaflets promote cameras, film, film processing, moving footage products and equipment, medical imagery and include educational information on using Kodak products. The leaflets incorporate promotions relating to Christmas and other special events. For example, "Invite the Brownie family this Christmas". They also refer to specialist products, for example,"Bone Pathology - only Radiographs can provide definite diagnostic facts". The promotional materials range in size from 69 X 167 mm to 242 X 309 mm. This scrapbook is almost identical to HT 20571 regarding content.
Physical Description
Rectangular, black and white, paper advertising leaflet. The top half of the leaflet contains text and a stylised photograph of a man holding a Kodak Retina camera up to his right eye. The bottom half of the leaflet contains stylised images of three cameras accompanying text which advertises them. The cameras advertised include the Kodak Suprema, Retinas I and II and Kodak Duo.
More Information
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Collection Names
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Collecting Areas
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Acquisition Information
Donation from Kodak (Australasia) Pty Ltd, Ms. Kate Metcalf - Kodak (Australasia) Pty Ltd, 2005
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Acknowledgement
Courtesy of Kodak (Australasia) Pty Ltd.
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Manufacturer
Kodak (Australasia) Pty Ltd, Australia, 1930-1939
Date taken from inscription on scrapbook cover. 'pre 1939' -
Organisation Named
George Street, Kodak House, Kodak (Australasia) Pty. Ltd., 379 George Street, Sydney, Greater Sydney, New South Wales, Australia, 1930-1939
Date taken from inscription on scrapbook cover. Address details taken from leaflet. -
Inscriptions
Text, printed, black ink: 'KODAK/MINIATURES DELUXE/Whatever you/ask you'll find amongst/the Miniature Kodaks'
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Classification
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Category
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Discipline
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Type of item
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Overall Dimensions
126 mm (Width), 226 mm (Height)
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Keywords
Advertising, Cameras, Manufacturing, Photography, Promotional Materials, Retailing