Alternative Name(s): Envelope; Negative Sleeve

'Kodak' branded folder for photographic negatives and prints, produced by Kodak Australasia Limited between 1914 and 1920. The folder features a nostalgic, soft-focused, Pictorialist style image of a woman in a draped gown holding a Kodak folding camera. Inside, the folder explains the quality of Kodak film and promotes their enlargement services. The catch phrase or slogan 'If it isn't Eastman, it isn't Kodak film' is used to stress brand integrity and quality.

Part of the Kodak collection of products, promotional materials, photographs and working life artefacts collected from Kodak Australasia in 2005, when the Melbourne manufacturing plant at Coburg closed down.

Kodak manufactured and distributed a wide range of photographic products to Australasia, such as film, paper, chemicals, cameras and miscellaneous equipment. Its client base included amateur and professional photographers, as well as specialist medical and graphic art professionals who used photography, x-ray and other imaging techniques.

Physical Description

'Kodak' branded photo envelope or print and negative folder, which unfolds in the centre to reveal two pockets - one on each side. The front cover is printed in a brown wood grained pattern, featuring a portrait of a woman holding a Kodak 'Autographic' folding bellows pocket camera in a central oval-shaped frame. On the back cover is a circular KODAK logo and a text box containing the name and addresses of the distributors. There is an order number handwritten on top left-hand corner of the front cover.

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